fhi announces production and sales plans for 2016

Subaru Automobiles’ parent company Fuji Heavy Industries Ltd. (FHI) has announced its global production and sales forecast for 2016.

Following another record in 2015 when the company sold 978,000 vehicles world-wide, the company has projected a sixth straight record again this year with a global forecast of 1,033,000 vehicle sales. If it reaches its target, it would be the first time in its history it has surpassed the million vehicle’s sold mark.

Subaru has been performing strongly in every region, but in particular the US and Canadian markets continue their upward trend unabated with growth of 13 and 14% respectively. Closer to home, Subaru UK saw an increase of 24% in 2015 with a volume of 3,455 registrations, and anticipates a further modest increase this year.

Global production is also set to increase and to be in excess of one million vehicles for the first time. The vast bulk of production remains in the home territory of Japan, which this year will build around 718,000 vehicles; overseas production will account for around 296,000 units, a total increase in production of 8% and the fifth year in succession it has risen.


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